The Book

Peter Drucker wrote in his classic, The Effective Executive that, “Time is a unique resource. Of the other major resources, money is actually quite plentiful. People – the third limiting resource – one can hire. But one cannot rent, hire, buy or otherwise obtain more time. The supply of time is totally inelastic. No matter how high the demand, the supply will not go up. Moreover, time is totally perishable and cannot be stored. Yesterday’s time is gone forever and will never come back. Time is, therefore, always in exceedingly short supply.” His observation is powerful and true. To meet the demands of business salespeople must master their use of time. If not, they will never maximize their effectiveness.

In over 5,000 hours of coaching, most of those hours spent with salespeople, Charlotte Landram, an accomplished coach, finds common issues and challenges amongst her clients. In the sales profession, the most common area of improvement cited by clients is time management. In Time Crunch: Control Your Time and Achieve Your Sales Results, Landram tackles this problem. Inside, Landram reveals proven methods to take control of your selling time and improve your results while taking you on a journey of how she learned most of these valuable methods from her own mentors and coaches.

In this step-by-step guide, we discover how your selling time is most commonly spent, your problem habits or behaviors that rob you of vital minutes. We identify and discuss the ten most deadly time mistakes of salespeople and approaches to eliminate those mistakes.

Time Crunch: Control Your Time and Achieve Your Sales Results is a book that will transform your sales career. It is a simple and practical guide.